Scent is the strongest sense tied to memory and emotion. Leverage scent branding to maximize the in-store experience and create a lasting connection with your customers.
Introducing the right scent plays a vital role in the experience you’re creating for customers – whether it is elegant, welcoming, exhilarating or relaxing. Scent can impact our sense of time, and it can even provide directional cues – all of which make it a powerful asset in a retail setting.
Welcome guests with the inviting aroma of freshly baked cookies. Attract shoppers with the fresh, clean scent of citrus. Soothe patients with a hint of lavender. No matter your industry or your audience, scent can play a subtle, yet significant role in transforming perceptions and completing an experience for maximum effect.